First Serve Ventures.
Tailored marketing strategies for future forward tennis brands.
We're an innovative marketing agency serving the dynamic world of tennis.
With our background in technology, we make bold ideas come to life through data-driven strategy, innovative storytelling, and measurable results.
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Founded in 2023 by Sera Unlu, a seasoned marketing leader with over a decade of experience at industry giants like Google, Spotify, and TikTok, our firm is dedicated to elevating brands within the tennis community. We proudly bring a wealth of knowledge and a track record of success in brand strategy, digital marketing and internationalization.